It's safe to say that content marketing freelancers are

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Likewise, in this time of intense work and limited budget to hire permanent employees, women and men of action (ie those with specialized skills and relevant experience in marketing) will always find work. Let's look at some of the evidence: 85% of marketers who responded to our Adobe Digital Summit survey say content production is moving too slowly to keep up with demand. (Lack of resources being cited as the main reason for the slowdown, freelancers would be a big help.)

More than 40% of the US workforce will be freelancers, contractors or temporary employees by 2020, according to Intuit. The Harvard Business Review announced The Rise of the Country Email List Supertemp in 2012. It's safe to say that content marketing freelancers are here to stay. If you want to attract the good guys, you have to treat them right. I say this from experience through my double life as a content marketer working with freelancers by day and a freelance content creator by night.

No matter what hat I wear, two things are certain: When things are going well, content marketers and freelancers can create great work. When things don't work well, it's usually the content manager's fault. When freelancer relationships don't work, it's usually the content manager's fault, says @MarcusWorkfront Click To Tweet Here are six ways marketers screw up working with freelance content creators and how to avoid them. 1. Not thinking about availability See if this sounds familiar.