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The content generally offered to animate the presence of brands is always the result of a cross between a specific Buyer Persona and its phase in the Latest Mailing Database Buyer Journey, so as to always offer the right content, to the right person, at the right time , and thus increase the chances of interest and transformation.
Without prior modeling of these two dimensions, it is difficult to manage the Latest Mailing Database marketing momentum, and the risk of inundating users with unsuitable content that is out of context of interest is great.
Defining your Buyer Personas requires carrying out several workshops with professionals who master the inbound marketing methodology, and to be generally effective, the result rarely leads to more than 4 or 5 Buyer Personas for this concept to be operationally activated.
Before starting to produce content, first think about defining your Buyer Personas precisely, and if the subject interests you, you can deepen your research on it on one of the most interesting sites on the subject.
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发表于 2022-1-20 11:54:59
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